Our Story Our Team Our Story tri for life was set up in 2007 as a registered charity with a simple ambition. Provide a fantastic multisport event for participants and their families and encourage them to raise money for charity along the way. With ten events under our belt, it’s clear that sometimes the simple ideas are the most effective. Our vision has paid off with increasing demand for the Woburn Abbey Triathlon and, most importantly, contributing over £2.4m for a variety of charity partners. tri for life is the brain child of the late Harvey Selby who made it his mission to encourage others to get fit whilst raising money. He realised that although triathlons were one of the fastest growing sports, an event didn't exist that combined the triathlon challenge with fundraising. Tragically, Harvey Selby was diagnosed with cancer in 2008. Although he saw a video of the first event, he was not well enough to attend. In his memory, tri for life as “The Harvey Selby Charitable Trust” continues to build momentum year on year. The event has evolved, very much led by its entrants. The first event, in 2008, was a simple single distance triathlon with a few hundred people attending. The ninth event in 2016, was set against the backdrop of Woburn Abbey, comprised a WoBurner middle distance, three different triathlon distances, a kids scootathlon, a Junior triathlon and a free kids funfair. We continue along this incredibly ambitious and exciting journey combining family fun, health and fitness and charity support and we wouldn’t be anywhere without your continued support so we would like to take this opportunity to say a massive thank you to everyone! In 2015 tri for life partnered with Human Race, the UK’s largest organiser of triathlon, cycling and running events, with the ambition to drive significant growth for the event.